How it works

Close more deals.Build a better company.

Yuzu sits on every conversation, so GTM learns what closes and builders know what to build next.

The answers are already in your conversations. Your reps know what works, and buyers tell them every day. But that knowledge dies on the call. GTM walks away with everything the buyer said; builders never hear a word of it. Two halves of the same company, running blind to each other. So the next move ends up depending on which rep caught the deal, and your best rep’s judgment never scales past them.

The problem

Top teams don’t win by logging notes. They win when learning compounds.

The answers are already in your conversations. Your reps know what works, and buyers tell them every day. But that knowledge dies on the call. GTM walks away with everything the buyer said; builders never hear a word of it. Two halves of the same company, running blind to each other. So the next move ends up depending on which rep caught the deal, and your best rep’s judgment never scales past them.

Who it’s for

Built for teams whose edge is how fast they learn.

Founder-led teams

The founder is the only one who really knows how deals close. Yuzu captures that judgment so it scales past the founder to every rep.

Multi-AE teams

Rep variance is the problem. Yuzu gives every deal the playbook your best rep would run.

AI-native companies

No desire to stand up a legacy CRM. Yuzu runs on conversation intelligence from day one.

If your advantage is how fast you learn from customers, Yuzu is for you.

Under the hood

One Vault. Everything pulls from it.

Calls, CRM, email, docs, and MCPs all flow into the Vault — structured as YuzuSPG, a semantic graph. Deal Mover, Studio, and Workbench are different ways your team puts that memory to use.

SIGNAL INTHE VAULTSURFACESCalls & demosGranola · Fathom · GongCRM historyHubSpot · SalesforceEmail & commsGmail · Slack · LinkedInDocs & assetsNotion · Drive · MCPsThe VaultYuzuSPG · semantic graphObservation"this happened" · transcripts, eventsBelief"what is true now" · evidence-linkedSkillclosed-won patterns, objections, triggersDeal Moverone use case · live dealsStudioassets that move dealsWorkbenchother use cases

The Vault is what you see. YuzuSPG is how it’s built — every observation is typed, linked to evidence, and reasoned over so the next move comes back with context, not just retrieved facts.

Two ways to run it

Plug in, or take over.

You have a system of record.

Plug in. Train Yuzu once on your CRM history and it writes back, so it stays current. Nothing rips out.

Your CRM is the system of record. Yuzu is the system of action.

You don’t.

We’re not a better mousetrap, we’re a world without mice. A CRM is a filing cabinet that asks your reps to do data entry so a machine can someday read it back. Yuzu skips the cabinet. It learns your company from the conversations themselves and acts on them directly, so an AI-native team runs from day one without ever standing up a CRM.

The record keeps itself.

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FAQ

What people usually ask before they connect the stack.

  • Yuzu is the GTM action layer. It connects your calls, CRM, docs, and account context, learns from the patterns behind your wins, and turns that intelligence into the next move and the asset needed for each deal.

See it on your deals.

One call connected. We'll show you the patterns, the trigger events, and what gets shipped.