# Yuzu > Yuzu finds the buyers who want you now and the best way in, then does the work. It connects the signals across your pipeline, network, and market to find who matters now, finds a real reason to reach out (a post, a mutual, a conference, or timing that's true today), drafts the note and the asset, and watches every deal to close and after. You approve each move in about 15 minutes a morning, or the Yuzu team runs it for you. Yuzu is made by Yuzu Labs (Citron Labs dba Yuzu Labs). Co-founder and CEO: Emmie Chang. Cold outbound is dead. Relevant connection is in. Yuzu is not a cold-email tool, not an AI SDR, and not an agency: every message has a real reason, nothing sends without your yes, and there are no plays, agents, or flows to set up. ## What Yuzu does - Find who matters now: signals across your pipeline, your network, and your market. Posts, job changes, and funding; warm paths through your network (people a few intros away); deals in your pipeline that just changed; people already engaging with you. Not a lead list. - Every message has a reason: Yuzu finds the warmest path to every person and drafts the move. Comment first, so your name is familiar. Intro through a mutual, with the ask already written. Meet at the conference, with who to find and notes teed up. Show up with donuts at their office, with the note already written. It attaches the asset: a business case or a 60-second recap. - Your LinkedIn, working as pipeline: posts drafted from your calls, in your voice; a daily list of who to engage, with comments written; everyone who engages becomes a lead. - Every deal, to close and after: Yuzu watches every open, stalled, and won deal for its next move and drafts it. When their only blocker clears, it sends a note reopening on timing with the business case updated. When their competitor's contract renews in 30 days, it sends a note before they re-sign, with a business case against what they have. When a company like theirs just signed with you, it sends a note with that customer's result. - While you worked: Yuzu keeps finding, drafting, and following up between your approvals. Nothing to set up. - 15 minutes, you just say yes: every morning, who to reach, why now, the message, and the asset, teed up in Yuzu, in Slack, or in Claude. ## Two ways to run it Both start with a 4-week sprint: two 2-week sprints on your real deals, then a value review with the numbers. Either way: 20 minutes to connect CRM, email, calls, and LinkedIn, and honest feedback every week. - You say yes (about 15 minutes a morning): Yuzu finds, drafts, and preps every move; you approve, edit, or skip; less approving as trust builds. - We run it for you (full service, like an extra teammate): the Yuzu team runs the day-to-day within the rules you set, while you build product and show up to meetings. Same sprints, same value review. ## Results - $1M in new pipeline, generated in one customer's pilot. - $50M in stalled pipeline found to re-engage, at one company. - 10M+ views on posts Yuzu has written. - Trusted by Corgi, withQ, Hustle Fund, Riveter, Vooma, and SousChef. ## FAQ - Is this cold outreach? No. Every message has a real reason: a post, a mutual, a conference, or timing that's true today. - Is Yuzu an agency? No. Yuzu is software. The work just gets done for you, and you keep doing yours. - Do I have to set up my own agents? No. No plays, agents, or flows to build. Yuzu drafts every move, and you just approve. - Can you just run it for us? Yes. On full service, the Yuzu team runs Yuzu for you like an extra teammate, so you can build product and show up to meetings. - Will it send without me? Not until you say so. You approve every move. As trust builds, you choose what runs on its own. - What does the first month look like? Two 2-week sprints on your real pipeline, then a value review with the numbers. ## Pages - [What is Yuzu?](https://yuzulabs.io/yuzu): Plain definition of Yuzu: what it is, how it works, what it is not, results, FAQ. - [Home](https://yuzulabs.io/): What Yuzu does, results, two ways to run it, and FAQ. - [Book a demo](https://app.yuzulabs.io/book/emmie): 30 minutes with Emmie Chang. - [How the brain works](https://yuzulabs.io/gtm-brain): The GTM brain underneath: one memory of every call, email, post, and deal. - [Blog](https://yuzulabs.io/posts): Writing on GTM strategy, relevant outreach, and deal follow-through. - [Comparisons](https://yuzulabs.io/compare/how-yuzu-compares): Yuzu vs CRMs, AI CRMs, revenue intelligence tools, notetakers, and workspace notes. - [Integrations](https://yuzulabs.io/integrations): CRMs, email, call recorders, and LinkedIn. ## Comparison pages - [Yuzu vs Salesforce](https://yuzulabs.io/posts/yuzu-vs-salesforce) - [Yuzu vs HubSpot](https://yuzulabs.io/posts/yuzu-vs-hubspot) - [Yuzu vs Attio](https://yuzulabs.io/posts/yuzu-vs-attio) - [Yuzu vs Monaco](https://yuzulabs.io/posts/yuzu-vs-monaco) - [Yuzu vs Gong](https://yuzulabs.io/posts/yuzu-vs-gong) - [Yuzu vs Granola](https://yuzulabs.io/posts/yuzu-vs-granola) - [Yuzu vs Notion](https://yuzulabs.io/posts/yuzu-vs-notion) ## Full text - [llms-full.txt](https://yuzulabs.io/llms-full.txt): Plain-text export of the home page and every marketing page and post, refreshed hourly. - [Docs llms.txt](https://docs.yuzulabs.io/llms.txt): Product documentation (separate site).